What’s going on?
Mark
Zuckerberg has done it again. He paid for something that may rake some serious cash
down the road. Facebook acquired something called Oculus Virtual Reality TM
for two billion dollars. Now some of you are asking what makes Oculus such a
big deal. Oculus is a previously indie company focused on creating the future
of playing video games, namely virtual reality (VR). They have made a product
called the Oculus Rift, which is a headset that simulates life-like vision
while playing a game (basically a monitor on your face). This product is still
in development and not available to the public. Now, Mark has stated that he
sees VR as the future of social media and thus purchased the company. This has
caused an uproar on internet (which I will elaborate on later). This article
also mentions the future of VR predicted in books years ago, so you may want to
read them.
I have an opinion?
Yes!
But first, let’s talk about the situation. Oculus VR is an indie company that
has its roots in Kickstarter, a website that allows individuals and groups to
start a project through crowd-funding. Kickstarter has an array of many
projects ranging from books to video games. Oculus VR started here and raised a
whopping 2.4 million dollars through this crowd-funding. Now, the owner of the Oculus
VR, Palmer Luckey, stated that he would never sell out to any big companies. However,
with two billion dollars waving in his face(book), how could he resist? Palmer
said he would put the money solely to work on the project. Still, selling out
did not make the internet very happy. Many people are unhappy that they put money
toward something they believed in, but ended up getting taken away from them. I
can kind of understand them, but still, when people go asking for money back
and some money from Facebook, that’s where I stop. Firstly, Kickstarter is not
an investment, it is more of a donation. You are donating to someone so that
they will deliver on a product; however, that someone is not required to give
you anything. While sometimes people give rewards to backers, there are cases
where someone takes the money and runs. Funny thing is that this is completely
legal. So I don’t understand why people want their money back because they are
not entitled to anything.
The general internet populous
is not the only responder. Notch, the ever benevolent creator of Minecraft and
deity-like being in the gaming world, was stated that he will no longer be
adding support for the Oculus Rift to Minecraft because as he states, “Facebook
creeps me out.” While this is understandable, he could have gone about
rejecting the notion of the acquisition in a better way.
![]() |
| Augmented Reality would be convenient |
*huff… puff* So what do
I think? Well personally I believe that VR is the future gaming. However, I do
not see VR as a social media giant. I do see augmented reality as much more
viable means of social interaction through technology (see AR pictures to right to
understand a bit more). While VR might not be the best solution for social
media, the main draw of the acquisition is the money involved. Two billion dollars
is not a laughing matter. In fact, this might be the best outcome for Oculus
VR. The overwhelming amount of money would allow for a faster production and
research speed in the VR field. The only foreseeable problems are Facebook
using Oculus Rift as an advertising tool and product placement.
Best part of all of
this, it makes no sense, but the most sense for Facebook. Facebook has a
horrible track record with hardware. I am totally sure we all remember the
Facebook cell phone right?... probably not. In fact, the phone did so poorly
that within a short amount of time the phone started selling for a couple of
dollars. Facebook also just recently acquired Whatsapp for somewhere within 17
billion dollars (correct me if I am wrong). So it makes no sense that Mark would
try for hardware again right after spending a lot of money. But Mark has a
point. Work in VR is work in AR (essentially) and will be the future of social
interactions. The acquisition of Oculus VR only allows Facebook to be the first
in this field. In the long run, Facebook might be the leader in technological
advancements, or they might be ahead of their time.
![]() |
| Looks comfortable right? |
So what do you think? Was Mark in the right? Or was Palmer in the wrong? Should the internet stop crying? Should Notch assert his power in a better way? Is VR the future? I would love to hear what you guys think.
Link to the article HERE!
Other article you might want to read -
Computer & Videogames dot com
Eurogamer
IGN
Kotaku (1)
Kotaku (2)
Joystiq



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